“I created Sparkle because I was tired of being told that rashes, irritation, and discomfort were just a normal part of periods. They are not. Women deserve period care designed for their skin, made with honesty, and built with ingredients they can trust.”
Why Sparkle Exists
Sparkle did not start as a business idea. It started as a personal problem.
Our co-founder, Hetal Virani, struggled for years with rashes, irritation, heat build-up, and discomfort from conventional sanitary pads.
Like many women, she thought this was just part of having periods. Until she started asking a simple question:
Why should something made to protect me make me feel worse?
The Turning Point
One day, a friend returning from the US gave Hetal a pad made with more natural materials like cotton and cellulose.
It was not perfect. But it felt different. Less irritating. More breathable. Gentler. That experience changed everything.
For the first time, Hetal realized:
Maybe my skin was not the problem. Maybe the pad was the problem.
What She Discovered
Hetal began researching sanitary pads layer by layer. She discovered that many conventional pads use:
- Plastic topsheets that touch intimate skin
- Synthetic superabsorbent polymers like sodium polyacrylate
- Artificial fragrances
- Dyes
- Hidden or vaguely described materials
For women with sensitive skin, these materials may contribute to discomfort, heat, dryness, or irritation.
And yet, because periods are surrounded by stigma, many women never talk about these issues openly.
Redesigning the Pad Layer by Layer
Hetal did not want to make a prettier pad. She wanted to make a better pad.
So Sparkle was redesigned from the inside out:
- Plastic topsheets were replaced with plant-based cellulose fibers
- Synthetic SAP was removed
- Conventional plastic backsheet was replaced with plant-based compostable film
- Fragrance and dyes were removed completely
- Every ingredient was disclosed clearly
The result was a pad designed for sensitive skin, built with transparency, and backed by testing.
Sparkle exists because women deserve better standards in period care.
Better for skin. | Honest inside. | Kinder to the planet.
Explore award-winning sustainable period care products.
Bamboo Maxi Pad | XXL
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